A Note From The Founder

Welcome. I'm so glad you're here.

What you've just done by saying yes to yourself takes more courage than most people realize, especially in a world that hasn't always made room for guys like us. Whether you're feeling excited, nervous, or somewhere in between, know that all of it is welcome here.

Beyond Binary Performance was built because I believe trans men deserve a space that actually works for them. Not a program built around someone else's body, timeline, or someone else's idea of what your body should be doing. A space that sees the whole of you, including your history, your hormones, your goals, and everything you're carrying, and builds from there.

In this packet you will find everything you need to feel prepared, supported, and clear on what comes next. Please read through it at your own pace, and reach out with any questions at any time. My door is always open.

This is the beginning of something real. I cannot wait to walk it with you.

With respect,

Chase Smith

Founder, Beyond Binary Performance

Meet the Founder

Chase Smith

Founder | Coach

I'm not a typical coach. I never wanted to be.

Most coaching stops at the body: sets, reps, macros, a program you follow until you're told to follow a different one. Mine doesn't stop there. I do whole-human coaching. I look at the body as a whole system, not a collection of muscles to move around, and most of my work happens outside the gym entirely.

Yes, I train bodybuilding. I train functional fitness. I know how to build strength in the room. But the deeper work, the work that actually changes how someone lives in their body, happens through integrative health coaching. Through self-discovery. Through awareness. Through the aha moments that show up when someone finally understands why their body does what it does, instead of just being told what to do about it.

I focus on helping people move pain-free, not just move heavy. On a holistic approach that treats your training, your health, and your life outside the gym as one connected system, because they are.

That approach is exactly why Beyond Binary Performance exists for trans men specifically. Because a body in transition isn't just a body that needs a program adjusted. It's a whole system going through real change, and it deserves a coach who's looking at all of it, not just the lifts.

I'm a veteran. I've worked blue collar. I'm a trans man myself, so I know what it is to live in a body that's asking something different of you than what you were taught to expect. That's not the reason I coach the way I do, but it's exactly why I built this for this community. Whole-human coaching, for men whose whole selves have too often been reduced to one part.

The Mission

The results we pursue are built on consistent action and personal ownership. To create an environment where every client can succeed, we ask everyone to uphold the same standard.

We do not:

• Make excuses when ownership is possible.
• Compromise our values for comfort or convenience.
• Chase shortcuts instead of building sustainable habits.
• Expect confidence without earning it through action.
• Accept mediocrity when growth is possible.
• Compare ourselves to others instead of improving ourselves.
• Sacrifice long-term health for short-term results.
• Mislead ourselves or others.
• Quit when progress becomes difficult.
• Compromise our integrity for approval, popularity, or temporary success.

You don't have to be perfect to be here. You simply have to be willing to show up, stay coachable, and commit to becoming better than you were yesterday.

As your coach, I commit to:

• Treat you with dignity and respect.
• Lead with honesty and integrity.
• Stay within my professional scope of practice.
• Base recommendations on evidence rather than trends.
• Challenge you with purpose, not ego.
• Meet you where you are while refusing to let you settle for less than you're capable of.
• Create a coaching environment where you can pursue your goals authentically and without compromise.

Lasting results require partnership.

As a client, I ask that you:

• Communicate honestly.
• Complete your check-ins consistently.
• Ask questions whenever you need clarification.
• Trust the process while remaining open to adjustments.
• Show up willing to learn and improve.

Perfection is never expected.

Consistency is.

Who We Coach

Beyond Binary Performance was created to serve trans men who are ready to train with purpose, live with intention, and commit to becoming stronger in every aspect of life.

While our primary focus is helping veteran trans men regain the structure, discipline, and confidence that can be lost after military service, our coaching is open to any trans man who is willing to commit to the process and do the work.

Whether you're just beginning your fitness journey, rebuilding your health, preparing for bodybuilding, or pursuing long-term performance, you'll receive individualized coaching built around your goals, your lifestyle, and your unique circumstances.

We don't believe in cookie-cutter programs.

We believe in meeting you where you are, helping you build from the foundation, and guiding you toward lasting results through evidence-based training, personalized nutrition, and consistent accountability.

This coaching is for trans men who are ready to:

• Build muscle and strength.
• Improve body composition.
• Develop sustainable nutrition habits.
• Increase confidence inside and outside the gym.
• Learn how to train with purpose instead of guessing.
• Stay accountable to long-term goals.
• Commit to consistent action over quick fixes.

• Are looking for a quick fix or rapid transformation.
• Aren't ready to consistently follow a training and nutrition plan.
• Expect results without effort or accountability.
• Are unwilling to communicate openly throughout the coaching process.
• Value shortcuts over sustainable progress.

You don't need to be experienced. You don't need to be in shape. You simply need to be willing to commit to the process and show up consistently.

How It Works

Training and nutrition are the foundation of our work together, but lasting results come from understanding the bigger picture. Every recommendation is tailored to your unique goals, lifestyle, and circumstances so your plan is both effective and sustainable.

Your Coaching Experience

This is more than a workout program and meal plan.

Your training and nutrition plan is individualized to your goals, experience, recovery, lifestyle, and performance. As those factors change, your coaching evolves with you to ensure your program remains effective, sustainable, and aligned with your long-term success.

Expect honest feedback, evidence-based recommendations, individualized guidance, accountability, and ongoing adjustments throughout your coaching journey.

Regular check-ins are an essential part of the coaching process.

During each check-in, we'll:

• Review your progress.
• Celebrate wins and discuss challenges.
• Evaluate your training, nutrition, recovery, and consistency.
• Make adjustments to your program when appropriate.
• Establish clear priorities moving forward.

The best results come from working together.

Your commitment to consistency, honest communication, and trusting the process allows me to provide the guidance and adjustments needed to help you continue progressing toward your goals.

Your Coaching Investment

Every coaching program is built around one goal: helping you create sustainable results through individualized training, personalized nutrition, and ongoing coaching.

This isn't a template or a one-time program. It's a collaborative coaching experience that evolves alongside your goals, lifestyle, recovery, and progress.

Every coaching program includes:

• Individualized training program
• Personalized nutrition coaching
• Weekly accountability check-ins
• Ongoing program adjustments
• Direct coach support
• Exercise technique guidance
• Progress tracking and performance reviews
• Recovery and lifestyle coaching as it relates to your success
• Educational resources to help you become more confident and independent

Payment plans are available for all coaching programs.

Beyond Binary Performance is designed for trans men who are ready to commit to the process.

If you're looking for individualized coaching, honest guidance, and long-term results, not quick fixes, you're in the right place.

Program Structure

Every coaching relationship begins with a two-week Foundation Phase.

During this time, we'll:

• Review your onboarding forms and health history.
• Discuss your goals, training experience, and lifestyle.
• Assess your current training, nutrition, recovery, and movement.
• Establish baseline measurements and performance markers.
• Begin implementing your initial training and nutrition plan.
• Identify any adjustments needed based on your feedback and real-world application.

These first two weeks allow us to gather valuable information and build a stronger foundation before progressing into the next phase of your program.

After your Foundation Phase, coaching follows a consistent weekly rhythm.

Each week includes:

• Individualized training programming
• Personalized nutrition guidance
• Weekly accountability check-ins
• Direct coach support
• Ongoing education to help you better understand your training and nutrition

Every week builds upon the last, creating consistent progress through small, intentional improvements.

Coaching is never static.

As your goals, recovery, schedule, performance, and lifestyle evolve, your training and nutrition plan evolves with you. Rather than following a rigid template, we continually evaluate what's working, address new challenges, and make thoughtful adjustments that keep you progressing while supporting long-term sustainability.

Throughout your coaching journey, we'll periodically take a step back to evaluate the bigger picture.

We'll review:

• Strength and performance
• Body composition
• Nutrition adherence
• Recovery
• Lifestyle factors
• Progress toward your goals

These reviews help ensure your program continues moving you toward your goals while identifying opportunities for continued growth.

The goal isn't simply to complete a program.

It's to build the knowledge, habits, discipline, and confidence to continue progressing long after coaching ends.

By the end of your coaching experience, you'll have more than a stronger body: you'll have the tools to train, eat, recover, and make informed decisions with confidence for years to come.

Client Onboarding Checklist

Welcome to Beyond Binary Performance.

Your onboarding process is designed to ensure we have everything we need to build a coaching experience that's individualized, effective, and built around your goals from day one.

Inside your client portal you'll find:

• Your individualized training program
• Nutrition guidance
• Weekly check-ins
• Progress tracking
• Exercise demonstrations
• Messaging with your coach
• Resources and educational content

• Add a profile photo.
• Enable notifications.
• Familiarize yourself with the app.
• Confirm that everything is working properly.

• Review your onboarding information.
• Establish your baseline.
• Begin implementing your initial training and nutrition plan.
• Gather feedback.
• Refine your program based on how your body responds.

This allows us to build a stronger foundation before progressing into the rest of your coaching program.

Welcome to Beyond Binary Performance.

Let's get to work.